UAE Nationals | أخصائي – التسويق والاتصال المؤسسي

Job title: UAE Nationals | أخصائي – التسويق والاتصال المؤسسي

Company:


Job description: Job Purpose: Leading the strategy, development, and execution of social media campaigns and initiatives. This
role requires a deep understanding of social media platforms, trends, and analytics. The Senior Specialist will
collaborate with cross-functional teams to enhance brand awareness, drive engagement, and support marketing
goals through innovative and effective social media strategies.Responsibilities:

• Develop and implement comprehensive social media strategies that align with business objectives and

brand values.

• Identify and leverage emerging social media trends and technologies to optimize engagement and

reach.

• Create, curate, and manage high-quality, engaging content across all social media platforms, including

text, images, videos, and other multimedia formats.

• Ensure content is consistent with brand voice, style, and tone.
• Plan and execute social media campaigns to support product launches, events, and other marketing

initiatives.

• Monitor and analyze campaign performance, providing insights and recommendations for

improvement.

• Foster and grow online communities by engaging with followers, responding to comments and

messages, and building relationships with influencers and brand advocates.

• Manage and moderate user-generated content and conversations to maintain a positive brand image.
• Track, analyze, and report on key social media metrics to measure the effectiveness of campaigns and

overall social media performance.

• Utilize data to inform and adjust strategies for continuous improvement.
• Work closely with marketing, PR, and creative teams to ensure cohesive and integrated campaigns.
• Collaborate with external agencies and partners to amplify social media efforts.
• Mentor and provide guidance to junior social media team members.
• Stay up-to-date with industry best practices and provide training to internal teams as needed

Qualifications

• Bachelor’s degree in marketing, communications, public Relations or a related field.
• Exposure to internal and external communications across corporate environments.
• Proven track record of managing brand reputation and stakeholders’ engagement.
• Excellent written and verbal communication skills.
• Excellent networking skills.

Expected salary:

Location: United Arab Emirates

Job date: Fri, 13 Jun 2025 06:30:26 GMT

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