Team Member – Marketing – Credit Card – Marketing HO

Requirements 

MBA with Around 10 years’ experience in marketing preferably in digital product space (apps, digital product marketing in banks) or Digital Payments 

Needs to have experience in BTL marketing and Digital Marketing 

Comfortable with understanding digital products and platforms 

Great communication skills and creative skills 

Ability to work in a challenging and dynamic environment 

Attention to detail 

Job description 

Making an annual marketing plan to drive business objectives across services 

Understanding digital Banking products and creating digital marketing campaigns to drive awareness and adoption 

Understanding requirements from product teams and briefing agencies to ensure effective communication delivered within timelines 

Understanding market conditions/ current events to leverage and come up with quick tactical campaigns 

Understanding various digital platforms to have a differentiated communication plan for each 

Keeping in touch with competition campaigns and offers to work on creating better campaign ideas for customers

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