Sr. Digital Marketing Manager

Vasion is looking for a Sr. Digital Marketing Manager that exemplifies our core values and wants to be part of our growing team. We are committed to making digital transformation attainable to everyone by building an affordable, integrated SaaS solution that simplifies business processes. Vasion offers a flexible working environment for our 300+ employees across the world, including at our global headquarters in St. George, Utah, or in one of our other offices in the UK, Germany, and Lehi, Utah.

If you share our passion for digital transformation and are ready to join us on this exciting mission, we would love to hear from you.

As a Sr. Digital Marketing Manager, you’ll play a critical role on our marketing team responsible for the global strategy and execution of highly visible paid media campaigns across display, video, and social media platforms. You will partner and collaborate with internal business units to ensure timely delivery of media campaigns, continuous testing, optimization, and sharing of insights.

RESPONSIBILITIES

• Develop, execute and lead global paid digital campaigns and strategies across various channels, including Search Engine Marketing (SEM), paid social, and display.
• Collaborate with Demand Generation managers to build and implement campaign assets on time and within budget.
• Implement and manage Global Paid Media campaigns (Google, Meta, etc), ensuring effective targeting and budget allocation.
• Improve efficiency and drive profitable growth through paid media campaigns across multiple platforms, including Google Ads and Facebook Ads Manager.
• Monitor campaign performance and provide regular reporting, analysis, and insights to stakeholders, including senior leadership.
• Work closely with Marketing Operations to ensure leads flow to the correct teams and individuals in a timely manner.
• Partner with our International team and external agencies to strategize, execute and report on localized regional campaigns.
• Identify new digital marketing trends, technologies, and opportunities to continuously improve the effectiveness of our marketing campaigns.
• Lead special projects and perform other duties as assigned.

Requirements

• Bachelor’s Degree in Marketing or related field
• You have at least 4-6 years of experience in digital marketing, with a strong understanding of various marketing channels and best practices.
• You have experience with ad platforms including: Google Ads/PMAX, LinkedIn, Facebook, Reddit, and Twitter.
• Must have strong understanding of digital marketing, growth/performance marketing, paid social, and paid search, including attribution, incrementality, margin, and payback/breakeven.
• You are proactive and highly organized, able to juggle multiple tasks simultaneously and meet tight deadlines.
• You are a team player, able to contribute positively to our unique company culture and work well with others.
• You have an optimistic and positive attitude.

Benefits

• Flexible work environment
• Paid parental leave
• Vacation Bonus
• Flexible paid time off
• Competitive pay
• A full suite of traditional benefits
• Training/Advancement opportunities
• 401k with company-match and immediate vesting
• Financial wellness education
• Company-contributed HSA
• Onsite perks include gym, pickleball, snacks & drinks, arcade, theater room, etc.

Our Core Values

Vasion looks for people who will exemplify its core values and are driven to become:

• Action Owners (Extreme Ownership by Jocko Willink and Leif Babin)
• Candor Seekers (Radical Candor by Kim Scott)
• Relationship Builders (Leadership and Self-deception by The Arbinger Institute)
• Storytellers (Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller)

More About Vasion

Visit https://www.vasion.com and https://www.printerlogic.com.

Additional Information

Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation, and other legally protected characteristics.

Read Full Description