ABOUT CATALYST AGENTS

We are a boutique marketing agency located in Gastown, Vancouver, where our team delivers world-class integrated campaigns daily. Consulting for recognized clients such as Concord Pacific, SkinCeuticals, L’Oreal, Max Mara and more, Catalyst Agents is a pioneer in the Chinese digital marketing space. We pride ourselves on responsible and reliable service that has resulted in our growing client list of internationally recognized brands over the past decade. Service isn’t our only winning ingredient. We are also constantly rethinking how we market and promote our clients to do more for their bottom line. Yes – we treat their bottom line like it’s ours.

We think win-win. Not transactional. We will tell clients not to spend their money if it doesn’t benefit them.

As for what you can gain as a member of our team? Your ideas will be heard and in some cases, your ideas will become seen by many in the market. You will learn a lot that will pave the way for a long career in marketing. Finally, you will enjoy and laugh often working with peers and managers who will support you.

If you share our values of always being on time, on budget, maximizing the output of your team, and putting our clients first, then please apply. If not, we wish you the best of luck elsewhere.

ABOUT THE ROLE

If you revel in storytelling with words, photos and videos on social media, then we want you to show us what you got. The Social Media Specialists is someone who can create engaging, performance-based content on social media, blogs and other digital platforms. The successful candidate will be creative and resourceful and have the skills to execute ideas. The Social Media Specialists will create compelling storytelling visual and written digital content based on data insights, background research, and a thorough understanding of client needs and objectives. This role will report to the Project Manager and work alongside our Graphic Designers and Marketing Coordinators.

Here’s what we expect from the successful candidate:

• Perfect grammar. We expect the work submitted to us to be a finished product. Your manager will review for strategic alignment for content and deliverables.
• A proven track record of creating content that sticks. Show us the numbers and tell us how you created engaging content. We’re a results-driven company so let’s make sure you’re just as competitive as we are.
• Storytelling. If we asked you to come up with a story in a minute, how would you do? In the age of digital content creation, you’ve got to recognize a content opportunity in the moment before it passes. Think on your feet.

RESPONSIBILITIES

There are 3 key performance indicators to this role: Content Planning, Content Creation and Community Management.

Content Planning

• Prepare an organized monthly content calendar for each Client account that reflects your understanding of the client’s strategy and business objectives.
• Storyboard digital content for short videos and static posts based on defined KPIs.
• Analyze performance statistics on a weekly and monthly basis so you can recommend what’s working and what’s not to refine our client content strategies.
• Monthly report with performance indicators and your recommendations for each Client.

Content Creation

• Storyboard and film short videos for digital and social media channels both for our owned brands and client accounts. Channels include but are not limited to TikTok, Instagram, LinkedIn, Facebook, Twitter, Twitch, Pinterest, and YouTube.
• Copywriting for social media content with content and hashtags tailored for each platform.
• Long-form content creation for blogs and articles on websites and LinkedIn.
• Sourcing user generated content online for reposting/sharing.
• Maintaining all client and team assets in an organized manner.
• Plan and create engaging social and digital content to achieve client marketing goals.

Community Management and Engagement

• Setting and achieving community engagement and growth goals for each Client account.
• Drive engagement and followers by proactively working with the social media community.
• Monitor Client social accounts on a daily-basis and report issues to your manager.

To Apply:

Forward a confidential resume with subject line: Social Media Specialist Job Application and we will review your resume and for those who are selected, you will receive a fun assignment as part of your application.