Social Media Marketing Manager

Job title: Social Media Marketing Manager

Company: Got The T-Shirt


Job description: 📌 Job Title : Social Media Marketing Manager👤 Reports to : Head of Growth Marketing
📍 Location : Stroud / London occasionally (Hybrid)
🏢 Department : Marketing
💰 Salary: Circa £45k, dependent on experience🏢 About the companyOur client are on a mission to liberate everyone from the limitations of today’s financial system. Founded in 2015, they empower their clients to buy, save, send, and spend allocated gold – with the convenience of a Mastercard®. As inflation rises and markets fluctuate, gold remains a trusted store of value.This is a hugely exciting time to join this business as their first-ever Social Media Manager , leading the team into a new era of brand expansion and commercial performance.📝 Job SummaryThe Social Media Marketing Manager plays a crucial role in increasing revenue by enhancing our client’s visibility, engaging potential customers, and driving new clients to the business. Through strategic content creation, targeted campaigns, and fostering a strong online community, this role directly contributes to revenue growth. 💰📈In this dynamic role, you’ll be responsible for growing our social media presence 🎯 while supporting broader marketing efforts. Your contributions will be vital in strengthening our client community and ensuring smooth, effective marketing operations across the organisation. 🌐🤝🎯 Key Responsibilities📣 Social Media Management

• Proactively manage social media accounts across platforms.
• Engage with followers and clients — reply to comments and DMs 💬 .
• Foster meaningful interactions and build community 🤗 .
• Create and schedule engaging, platform-specific content 🧠✨ .
• Leverage hashtags, trends, and cross-promotion for visibility 🚀 .
• Coordinate with the marketing team to align content with key campaigns 🎨📅 .

📊 Driving Conversions, Analytics & Reporting

• Write strong calls to action that convert followers into customers 📥💸 .
• Track and analyse performance data to refine strategies 📈🔍 .
• Deliver regular KPI reports to the Head of Growth Marketing 📑 .
• Test and optimise campaigns for maximum impact 🔄 .

📷 Content Creation

• Capture and create content (photos, videos, graphics) that aligns with tone and brand 🎥📸 .
• Plan and schedule posts across platforms 📅📲 .
• Brainstorm fresh, audience-driven content ideas 💡🧠 .
• Optimise content for reach and engagement 🎯 .
• Include strong calls to action in every piece of content 👇 .

🔁 Continuous Improvement

• Stay on top of platform updates, trends, and best practices 🧭 .
• Experiment with new formats and content types 🧪 .
• Analyse past content and recommend improvements 📉➡️📈 .
• Monitor competitors and industry news 📡 .
• Explore innovative tools and tactics 🛠️🧠 .
• Participate in industry events, webinars, and training to stay current 🎓🎟️ .
• Share insights across the team and wider business 📬📢 .

🤝 Customer Service

• Reply to online queries and concerns professionally via social media 💬🛎️ .
• Refer more complex issues to the Client Services team as needed 🔁 .

🗣️ Feedback Collection

• Gather customer feedback via social channels 🧏‍♀️🔍 .
• Share recommendations to improve services and customer experience 🧾✨ .

✅ Regulatory Compliance

• Ensure all content adheres to GDPR, FCA Financial Promotions, Consumer Duty, etc. 🛡️📜 .
• Work with Compliance to adapt materials and guidelines accordingly ⚖️ .
• Protect client data and manage opt-outs effectively 🔐 .
• Keep up with regulatory changes and complete monthly compliance training 📘✅ .
• Use social feedback and NPS scores to drive continuous improvement and customer-centric communications 💬📉📈 .

🧰 Required Skills & Experience

• Proven marketing experience, ideally in financial services 💼 .
• Excellent organisation and time management skills 🗂️⏰ .
• Strong communication skills, written and verbal 🗣️✍️ .
• High attention to detail and accuracy 🔎✅ .
• Tech savvy, especially with MS Office 🧑‍💻📊 .
• Proactive with a solution-focused mindset 🚀🧠 .
• In-depth knowledge of social platforms: Instagram, Facebook, LinkedIn, YouTube, TikTok 📱🌍 .

🎁 Perks & Benefits

• · 25 days annual leave + bank holidays
• · Flexible working & core hours
• · Birthday day off 🎉
• · Enhanced family-friendly leave
• · Salary sacrifice pension scheme
• · Employee Assistance Programme (EAP)
• · Access to mental health & wellbeing resources
• · Paid quarterly team dinners and events
• · Team competitions, rewards, and prizes
• · Online training and e-learning access

Ready to make your mark in this exciting scale-up ?
Apply now and join an exciting global business leading the way in their field.

Expected salary: £45000 per year

Location: Stroud, Gloucestershire

Job date: Thu, 19 Jun 2025 04:26:42 GMT

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