Senior Marketing (Business Analyst) – Marketing, ShopeePay

Shopee
Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
Job Description:
- Work with cross-functional teams (Product, BI, Operations, etc.) to develop initiatives and data analyses to drive business growth across ShopeePay, including total user base as well as various Categories (Merchant, Digital Product, etc.).
- Plan, execute and coordinate with relevant cross-functional stakeholders to implement initiatives.
- Conduct desk research/ user survey/ competitor investigate to provide insights for business growth.
- Deliver management report and business analysis as requested by Local & Regional Management team.
- Other ad-hoc tasks assigned by leaders and management team.
Requirements:
- 5+ years of working experience in tech companies or consulting firms.
- Competent in analysis, research and presentation.
- Strong critical thinking and problem solving skill.
- Proactive, self-starter, open-minded and ability to learn quickly.
- Experience working with cross-functional teams to deliver project.
- Proficient in PowerPoint/ Excel.
- Good team player, positive attitude and eager to work in a fast-paced industry.
- Proactive and portrait strong interest to join the fin-tech industry.
- Excellence written and verbal communication skills in English are preferred.
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