Sales & Marketing Director

Job title: Sales & Marketing Director

Company: Featherbank Selection


Job description: Sales & Marketing Director – Private Healthcare
Region: Essex, Kent, Bedfordshire & Cambridgeshire
Salary: Competitive + Benefits
Sector: Health & Social Care (Private Market)Lead Strategic Growth in a Values-Driven OrganisationOur client, a well-established provider of high-quality residential and dementia care services, is seeking an experienced and commercially minded Sales & Marketing Director to lead private occupancy growth across multiple care homes.This is a key strategic appointment offering the opportunity to shape and deliver a focused growth plan within the private care sector. The role covers a portfolio of services across the South and East of England.Role Overview:The successful candidate will lead on all aspects of sales and marketing strategy across the private market, with a focus on increasing occupancy, enhancing brand visibility, and strengthening referral networks. This is a high-impact, multi-site role requiring a blend of strategic vision and hands-on delivery.Key Responsibilities:Develop and implement a comprehensive private market strategy aligned with company growth objectivesLead on occupancy development initiatives across a portfolio of care homesIdentify new business opportunities through relationship-building with healthcare professionals, referrers, and local influencersOversee and manage digital and offline marketing campaigns to support visibility and engagementAnalyse market trends and competitor activity to inform strategy and positioningCollaborate with regional and operational teams to ensure cohesive delivery and shared targetsCandidate Profile:Proven experience in a senior-level sales or marketing role within the health or social care sector (private market experience essential)Strong track record of driving growth and improving market positionCommercially astute with strong leadership and stakeholder management skillsExcellent communication and networking abilitiesWillingness to travel across the region as requiredWhat’s on Offer:A senior leadership role within a values-led and resident-focused organisationCompetitive salary and benefits packageThe opportunity to make a tangible impact on service growth and reputationIf you’re an ambitious and strategic leader with a passion for private healthcare and proven success in occupancy development, we’d love to hear from you.

Expected salary:

Location: London

Job date: Tue, 17 Jun 2025 22:40:26 GMT

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