Job title: Sales and Marketing Officer (p/t)
Company:
Job description: Salary: £22,464The role will work across all areas of marketing communications – including copywriting, social media, PR and email marketing campaigns.Role details
- Four days per week
- Permanent
- Some weekend and evening work will be required (TOIL will be offered for any overtime worked)
- For full details and to apply,
Role responsibilitiesMarketing
- To oversee and maintain the Norden Farm website including loading copy, images, reviews, links, custom pages and news articles – updating as required
- To maintain and update Norden Farm’s social media platforms including drafting and scheduling content, continuing to develop the venue’s online presence
- Set up and monitor social media advertising campaigns in Meta Ads Manager
- To write copy for the website, email campaigns, direct mails, and write weekly press releases
- To deliver data driven campaigns (using Spektrix CRM system), updating and segmenting customer lists to optimise targeting
- To supervise the Marketing Assistant, including proofing content as required
- To co-ordinate physical print including liaison with designers and printers, including on the monthly What’s On listings posters
- PR liaison with local and national press, local influencers and community contacts
- To execute a programme of email campaigns using DotDigital. Including updates to Norden Farm members and event round ups to subscribers
- To co-ordinate a distribution and publicity programme, including developing distribution lists for publicity and printed material, researching / reaching out to target groups and compiling season listings documents
- To design in-house assets as required using Canva and Affinity
- Setting up offers using Spektrix CRM system
- To research and participate in town centre PR activities including roadshows, Christmas Light Switch On and other ad hoc events. (please note this includes evenings and weekends)
- To co-ordinate and oversee marketing Volunteers
General
- To share responsibility in the day to day running of the office including answering the telephone, taking messages and dealing with enquiries.
- Carry out their duties with due regard to the Norden Farm Centre Trust Ltd Policies
- To undertake any other marketing activities as may be required by the Head of Marketing.
Person specificationEssentialCandidates must be able to demonstrate:
- A minimum of two years marketing experience
- Experience of using Spektrix or similar arts marketing software / CRM system
- A good level of computer literacy (although training on specific software programmes can be arranged)
- Ability to problem solve and think laterally
- Good organisational skills and ability to prioritise and meet deadlines
- Creative writing ability
- Attention to detail
- Experience of using social media
- A genuine passion for the arts
- Excellent verbal and written communication skills, with an eye for detail
- Ability to present information effectively in documents and displays
- Ability to work unsupervised and as part of a team
- Excellent customer service skills
- Enthusiasm and drive to improve skills and experience
Desirable
- Design experience
- Willingness to develop creative, innovative ideas utilising new media for distribution
- Experience of using Canva or Affinity
- Experience of supervising team members
- Knowledge of current arts scene
- Full driving licence and own means of transport
How to applyFor full details and to apply,The closing date for this position is 16/07/2025 at 23:59
Expected salary: £22464 per year
Location: Maidenhead, Berkshire
Job date: Sat, 12 Jul 2025 01:56:08 GMT
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