Regional Marketing Manager-HO & SUPPORT-Marketing HO

Kotak

Requirements:

MBA with specialization in Marketing.

  • 3-4 years’ experience in Marketing (BTL, ATL, Trade Marketing, Brand Marketing

Communications etc.) 

  • Fluency in written and spoken English; apart from being able to converse in Hindi & Telugu.
  • Ability to collaborate with teams at all levels, internally & externally.
  • Innovative & creative mindset with a willingness to experiment and learn.
  • A multi-tasker who’s well-organized and has problem-solving skills and loves to travel.

Job Description:

Ideate, develop and execute BTL campaigns independently to drive customer 

acquisition/retentions.

  • Work with the Regional teams in building priorities & plans for the city/clusters.
  • Proficient in usage of excel and PPT formats.
  • Build Hyper local Alliances & Strategic Partner Alliances.
  • Ability to analyze Market/Competition for anticipating and addressing
  • opportunities & emerging issues in customer acquisition & retention
  • Collaborate with multiple agencies to ideate and execute BTL activities
  • Prepare MIS reports & track ongoing activities.
  • Work closely with relevant teams; build and maintain strong connections
  • with stakeholders.
  • Branch based customer engagements every month.
  • Frequent branch visits in the territory for quality check and upkeep of brand standards.

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