Marketing Services Manager KSA

Company Description

Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive.

When you join Visa, you join a culture of purpose and belonging – where your growth is priority, your identity is embraced, and the work you do matters. We believe that economies that include everyone everywhere, uplift everyone everywhere. Your work will have a direct impact on billions of people around the world – helping unlock financial access to enable the future of money movement.

Join Visa: A Network Working for Everyone.

Job Description

Lead strategic planning, development and implementation of annual/multi-year plans of the Country as well as Client Marketing agenda across KSA. In doing so, leverage Visa’s Sponsorship assets, partnerships and advisory services:

• Responsible for developing the country marketing strategy for KSA across Visa’s business priorities including but not limited to driving cross-border, growing premium and accelerating eCommerce volumes.
• Translate the strategy into a comprehensive country and client marketing plan in alignment with overall Marketing and cross-functional goals.
• Lead strengthening of Visa’s Brand Health in KSA
• Identify new market opportunities that will increase value-added services to clients and cardholders
• Adapt and develop global and regional Marketing initiatives to address local market opportunities or needs, ensure relevance and effectiveness within KSA.
• Support the activation of global sponsorship and product platform initiatives across KSA

Establish, develop and maintain strong, collaborative working relationships across internal and external stakeholders.

• Lead/build/engage relationship with Head of Marketing and Head of Business for all client marketing initiatives including government marketing officials, entertainment authority, ministry of tourism and key merchants
• Lead planning and delivery on all Marketing VIK (Value-in-Kind) plans and targets with a focus on efficiency and client value, partnering with internal and external partners.
• Influence and gain the support of client banks to participate in Visa marketing activities, through a high level of collaboration, influence and negotiation.

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

• Strategic thinker with strong commercial acumen and negotiation skills.
• Ability to leverage insights and data to create engagement opportunities and drive strategic outcomes.
• Strong planning and project management skills
• Ability to build relationships with clients and partners, and influence/negotiate effectively.
• Significant experience in marketing with a strong campaign planning and implementation, marketing planning, target-setting and strong track record of flawless execution and delivery.
• Strong understanding of key P&L drivers to build effective business cases.
• Strong understanding of digital marketing and performance marketing practices
• Demonstrated track record in the management of external clients, agencies, and the development of through the line campaign materials.
• Strong self-management skills including demonstrable drive and energy.
• Strong understanding of the region, multicultural sensitivity and a commitment to drive an inclusive culture.
• Candidate must be open to travel as relevant within Visa’s safety and security policies.
• Retail banking, cards marketing and FMCG experience is advantageous.
• Master in Business, Management, Advertising or equivalent degree / diploma.
• Proven relationship management skills.
• Excellent performance in marketing management (5-8 years experience in Marketing).

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

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