MARKETING MGR 2

Job Code and Payroll Title

000472 MARKETING MGR 2

Job Summary

Under the direction of the Associate Dean for Administration and Finance, and Chief of Staff, the Director of Marketing and Communications is responsible for the planning, development and implementation of the UCSF School of Dentistry and UCSF Dental Center marketing and communication strategies. The director will develop and implement creative and measurable communications and marketing plans that encompass advertising, public relations, market research, publications, digital marketing, social media, events, media relations and other aspects of strategic marketing; and will ensure that the brand identity, messaging and communications strategy are infused in all organizational efforts, both internally and externally.

As a member of the UCSF School of Dentistry Executive team, the Director of Marketing and Communications is involved in organization-wide strategic and business planning and evaluation; and will help leaders identify communication needs and resources. Additionally, the incumbent will build a culture of collaboration with internal partners, donors, alumni, and external stakeholders to achieve key institutional goals.

The Director of Marketing and Communications is expected to promote an environment of equity and inclusion with opportunities for everyone to reach their potential, and to undertake activities that align with and further the School’s vision of creating a more inclusive, welcoming environment.

To see the salary range for this position (we recommend that you make a note of the job code and use that to look up): TCS Non-Academic Titles Search (ucop.edu)

Please note: The compensation ranges listed online for roles not covered by a bargaining unit agreement are very wide, however a job offer will typically fall in the range of 80% – 120% of the established mid-point. An offer will take into consideration the experience of the final candidate AND the current salary level of individuals working at UCSF in a similar role.

For roles covered by a bargaining unit agreement, there will be specific rules about where a new hire would be placed on the range.

To learn more about the benefits of working at UCSF, including total compensation, please visit: https://ucnet.universityofcalifornia.edu/compensation-and-benefits/index.html

Organization

Campus

Req Number

74873BR

Job Title

Director of Strategic Communications and Marketing

Employee Class

Career

Percentage

100%

Shift Length

8 Hours

Shift

Days

Additional Shift Details

Monday – Friday, 8 a.m. – 5 p.m.

Bargaining Unit

99 – Policy-Covered (No Bargaining Unit)

Job Category

Executive, Marketing / Communications, Professional (Non-Clinical), Professional and Managerial, Supervisory / Management

Required Qualifications

• Bachelor’s degree in Marketing/Communications or related area and / or equivalent experience / training
• A minimum of 10 years of experience in marketing communication
• Experience with traditional and patient experience direct marketing approaches, tools and technologies that enable high touch experiences, including print and digital advertising, social media, email and web properties
• Thorough knowledge of current and emerging marketing trends and best practices, including new and emerging strategies and technologies
• Thorough knowledge of the campus / health system, including its achievements, mission, goals, vision, infrastructure, products and services
• Excellent skills to conceptualize and plan integrated marketing and communications strategies
• Excellent skills in managing staff including selection, training, evaluating and mentoring staff at all levels, including skills to take disciplinary action as necessary
• Excellent market research, analytical, and problem recognition, avoidance and resolution skills
• Excellent skills in strategic planning, effectively organizing resources and setting and establishing priorities
• Excellent interpersonal communication and political acumen to effectively work with internal customers and external constituencies
• Excellent skills to produce results and achieve predetermined goals within budget and time constraints
• Strong knowledge of applicable University policies and state and federal laws regarding copyright and other licensing issues

Preferred Qualifications

• Attention to Detail

Position Type

Full Time

Department Name

Dean’s Office

Equal Employment Opportunity

The University of California San Francisco is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

Department Description

MISSION: Advancing health through excellence in patient care, education and discovery. VISION: To be the preeminent innovator in oral and craniofacial health worldwide. VALUES: Through our values, we demonstrate LEADERSHIP in all that we do. Leadership, Excellence, Accountability, Diversity, Engagement, Respect, Social responsibility, Honesty, Innovation, and Partnership. The School is committed to providing outstanding, integrated patient-centered care, preparing the next generation of clinicians and scientists for a rapidly evolving health care system, leading the world in scientific discovery and its translation into improved patient care and public health, creating and maintaining a supportive work and learning environment that attracts the best faculty, staff, students and trainees who can meet the changing needs of the School, society and profession, and optimizing resources to support strategic objectives and maximize stakeholder value. We provide comprehensive oral health care services with over 120,000 patient visits per year. We offer a four-year DDS program as well as a two-year program for international dentists that culminates in the DDS degree. We have numerous specialty residencies, PhD and Master’s degree programs in Oral and Craniofacial Sciences, a combined DDS-PhD program, and a combined PhD-dental specialty training program. Other graduate programs include Craniofacial and Mesenchymal Biology and Bioengineering, and a DDS / MBA program. The School is one of the preeminent oral and craniofacial research enterprises in the world, ranking number one in National Institute of Health (NIH) funding for over 25 years. UCSF DENTAL CENTER UCSF Dental Center is a cohesive entity within the structure of UCSF’s School of Dentistry that oversees and operates all clinical activities in the dental school. Its primary goal is to provide outstanding, seamless, cutting-edge patient-centered care. The Dental Center also aims to provide state of the art clinical experiences and education to students; deliver cost-effective dental health care; and generate resources for reinvestment in the School of Dentistry’s educational, clinical and scholarship missions. UCSF Dental Center’s primary services include all advanced dental specialty programs, and the general dentistry and specialty faculty practices. A majority of the Dental Center’s clinical facilities are located at the Parnassus Campus, with affiliated clinics at Buchanan Dental Center and an additional presence at Mission Bay and the Priscilla Chan and Mark Zuckerberg San Francisco General Hospital and Trauma Center (ZSFG).

About UCSF

The University of California, San Francisco (UCSF) is a leading university dedicated to promoting health worldwide through advanced biomedical research, graduate-level education in the life sciences and health professions, and excellence in patient care. It is the only campus in the 10-campus UC system dedicated exclusively to the health sciences. We bring together the world’s leading experts in nearly every area of health. We are home to five Nobel laureates who have advanced the understanding of cancer, neurodegenerative diseases, aging and stem cells.

Pride Values

UCSF is a diverse community made of people with many skills and talents. We seek candidates whose work experience or community service has prepared them to contribute to our commitment to professionalism, respect, integrity, diversity and excellence – also known as our PRIDE values.

In addition to our PRIDE values, UCSF is committed to equity – both in how we deliver care as well as our workforce. We are committed to building a broadly diverse community, nurturing a culture that is welcoming and supportive, and engaging diverse ideas for the provision of culturally competent education, discovery, and patient care. Additional information about UCSF is available at diversity.ucsf.edu

Join us to find a rewarding career contributing to improving healthcare worldwide.

Location

Parnassus Heights (SF)

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