Marketing Manager, Transportation and Service Practice – Paris

Company:

Description:

Oliver Wyman is a global leader in management consulting. With offices in more than 70 cities across 30 countries, Oliver Wyman combines deep industry knowledge with specialized expertise in strategy, operations, risk management, and organization transformation. The firm has more than 5,000 professionals around the world who work with clients to optimize their business, improve their operations and risk profile, and accelerate their organizational performance to seize the most attractive opportunities.

Oliver Wyman is a wholly owned subsidiary of Marsh & McLennan Companies [NYSE: MMC]. For more information, visit www.oliverwyman.com.

Follow Oliver Wyman on Twitter @OliverWyman

Oliver Wyman is now looking for a Marketing Manager for our Transportation and Services Practice in Paris

The Opportunity

Oliver Wyman’s Transportation and Services Practice advises clients across all sectors of the transportation industry including airlines, railroads, OEM and other manufacturers for aerospace & defense and rail, logistics and multimodal providers, hotels, travel and tourism operators, financiers, and governments to help shape the face of the industry.

With deep industry expertise, our consultants help clients stay ahead of the competition by solving their most difficult and pressing problems to grow shareholder and stakeholder value, capitalize on disruption, optimize operations, and maximize commercial and organizational effectiveness. Our team also excels at innovative financial solutions for transportation assets and has a series of specialized transport-related capabilities.

These include:

• CAVOK, technical consulting on safety and compliance, maintenance programs, and certification (www.cavokgroup.com)
• PlaneStats.com analytical data tools
• Strategies and modeling for market share, network, and fleet planning analyses via our Network Simulation Center.

This role will support our CAVOK business model and PlaneStats.com offerings. This team also supports the broader business-to-business services practice which includes technology providers, professional services, and on-site services and support which support corporations and municipalities.

As Marketing Manager you will collaborate with a global team, aiding the Transportation and Services Practice leadership in shaping the content strategy and disseminating ideas across various marketing channels such as content, events, media, PR, and digital/social media.

You will be instrumental in the Practice’s growth, utilizing CRM to identify marketing opportunities aligned with the firm’s business objectives. The practice collaborates closely with other Oliver Wyman industry practices and taps into the firm’s expertise to serve transportation and services clients. Additionally, the role involves researching, recommending, and managing event partnerships and sponsorships.

What we’d love to see from you:

• You’ll have 8+ years of experience with marketing campaign management
• Ideally you will have marketing experience gained from within in a management consulting or professional services environment – experience of working across practices, groups, and/or regions (ideally globally) is preferred.
• Experience in delivering marketing content for different channels, including social media and web.
• Proven experience of working with CRM and marketing automation systems
• Events coordination and execution (in-person and/or virtual) experience is highly desirable
• A Bachelor’s degree is required; Marketing, Business, or Journalism preferred.

Additionally, key skills that will make you perfect for the role…

• Excellent verbal and written communication skills
• Strong analytical and planning skills to assess performance of marketing efforts
• A strong project manager, able to work independently and in teams to create, manage, and meet deadlines
• A flexible attitude, with a hard-working and results-driven mindset
• A self-starter who can demonstrate strong initiative, confidence, and the ability to work with little guidance
• Comfortable in a fast-paced, fluid, and unstructured environment where priorities often shift

Further Key Responsibilities of the role include –

• Building and managing a global, cross-industry, content and event campaign pipeline: working closely with the geographical and cross-industry marketing teams on implementation of Transportation and Services-focused marketing campaigns—from development, to execution, to post-execution analysis.
• Building and implementing project plans to ensure throughput efficiency against tight delivery deadlines.
• Collaborating closely with the marketing Digital, Operations, Events, Content and Social Media teams to ensure maximum marketing channel success and leveraging of new and innovative mediums.
• Owning campaign objectives, execution plans, milestones, and results.
• Establishing a strong collaboration with the Account Based Marketing team and owning the delivery of the ABM plan for key TNS accounts.
• Leading marketing team meetings and planning sessions with Partners and marketing leaders across the globe. This will typically also include teams formed from our centers of excellence to address a specific project or need in collaboration with other functions across the firm (including, but not limited to, Knowledge Services, Design, and Information Technology, Practice Management, among others).
• Collaborating with outside vendors to create memorable campaigns
• Adopting a ROMI mindset, with the goal of consistently enhancing our campaign impact in the marketplace by putting Marketing ROI at the center of decision making
• Following industry trends and providing competitive as well as channel intelligence to effectively enable Oliver Wyman to participate in discussions shaping the industry
• Working closely with partners, principals and vice presidents and the OW editorial team to align on an editorial calendar and support the crafting and promotions of relevant, engaging and concise perspectives with a distinctive point of view.

Why join us at Oliver Wyman?

At Oliver Wyman, we lead with heart – we love what we do and have fun while we do it! We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions. If you share these values and want to work as one and own our impact at the same time, be brave and achieve the amazing with us!

• We’re individuals who are self-starting, motivated, energetic, entrepreneurial about what we do
• We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business. We want to build, grow and shape the environment around us
• We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion
• We believe that to create a true meritocracy we need to remove artificial barriers to opportunity
• We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm.
• We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business. We provide the ability to take career breaks for personal or family reasons. We fundamentally value each other’s time and are sensitive to how it is used. We are an output not input-based culture, have respect for people’s personal decisions, and believe that one’s workload must be sustainable. We seek balance for ourselves and our colleagues.

To learn more, please follow us on Facebook, LinkedIn or Twitter: OliverWyman. www.oliverwyman.com/careers

Marsh & McLennan Companies and its Affiliates are EOE Minority/Female/Disability/Vet/Sexual Orientation/Gender Identity employers.

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