Marketing Manager, Global Marketing, Audit (12 Month Fixed-Term Contract/Secondment)

Overview

At KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.

The Global Marketing & Communications team for Audit supports KPMG’s core function and largest practice. With a focus on trust, growth, operational excellence and quality, the Global M&C team helps to deliver the objectives and goals of the global audit strategy.

What you will do

• Plan and implement a variety of marketing and communications activities across the marketing mix aligned to and in support of our global strategic priorities, manage key stakeholder relationships to execute key hero marketing campaigns and hub and heartbeat derivatives on time and to budget
• Working with inputs from global leadership, assume end-to-end ownership of the creative development of marketing materials including design, editorial content, thought leadership, digital materials (e.g. infographics and social media content), and other client-facing materials
• Effectively communicate campaign elements to internal and external audiences to build awareness and adoption for campaign and service/solution activities
• Working closely with various stakeholders, including Global Audit Marketing Director, global and national practice marketers and shared services, Global Audit Innovation team, Global ESG Assurance team, Global Internal and External Communications teams, and third-party vendors, to develop marketing assets, support network engagement and adoption of marketing campaigns and content
• Manage KPIs as outlined by business goals and review, analyze and interpret campaign data to assess value and ROI and make improvements
• Facilitate the sharing of information, knowledge and leading practices across industries, functions, and geographies

What you bring to the role

• Marketing professional with at least five years of progressive marketing experience, including project management and preferably with strengths in the digital marketing space
• Bachelor’s degree from an accredited college or university or equivalent work experience in marketing
• Demonstrable success in developing and implementing integrated (and preferably international) marketing programs leveraging a variety of platforms including digital and social media for promoting offerings that help to grow revenue
• Experience in B2B solution marketing, experience in audit or financial services space preferred.
• Experience working with and managing inputs from senior stakeholders, and solid project management skills with the ability to manage virtual project teams with varied skills and backgrounds.
• Supreme attention to detail with creative problem-solving and excellent communication and relationship building skills

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Providing you with the support you need to be at your best

Our Values, The KPMG Way

Integrity, we do what is right Excellence, we never stop learning and improving Courage, we think and act boldly Together, we respect each other and draw strength from our differences For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.

Adjustments and accommodations throughout the recruitment process

At KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG’s Employee Relations Service team by calling 1-888-466-4778.

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