ABOUT US
The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 40 million shoppers across ten markets.
Driven by the vision to become the world’s most rewarding way to shop, ShopBack is dedicated to saving members money and time, while delivering delightful experiences with every purchase. The platform also enables merchants and brands to engage with their members in a cost-effective manner.
Founded in 2014, ShopBack now powers over US$3.7 billion in annual sales for over 20,000 online and in-store partners, with over half a million transactions happening via the platform daily. In 2022, ShopBack expanded its offerings into the realm of financial services with the launch of ShopBack Pay and PayLater – providing members with responsible and convenient payment options at checkout, while empowering partners with more ways to engage potential customers.
Responsibilities
- Develop, execute, and coordinate effective marketing campaigns for Online Affiliate merchants across marketing channels (ShopBack app, website, CRM channels, owned and paid external channels, etc.) to drive traffic and conversion.
- Optimize campaign performance by analyzing data on past performances and developing insights to improve plans for future campaigns so as to reach business targets.
- Implement and regularly improve frameworks to evaluate the effectiveness of different types of campaigns.
- Engage and collaborate effectively with cross-functional teams within the Singapore Team (Social Media, Business Development, Operations, Customer Service, etc) as well as with the Regional Team (CRM, Data, and Performance Marketing Team) to develop relevant marketing strategies and execute campaigns.
- Contribute to process improvement by flagging potential issues or enhancement opportunities.
- Keep abreast of industry and competitive trends to identify and develop innovative and effective marketing campaigns
Requirements
- 2 – 5 years relevant experience in campaign/marketing/project management experience, preferably within a digital/tech/e-Commerce environment
- Highly organized with keen attention to detail in executing multiple tasks
- Highly proactive in managing stakeholders and chasing results
- A self-starter, independent, motivated, and result-oriented individual
- Strong project management skills and experience handling tight deadlines
- Can thrive in a fast-paced constantly changing and ambiguous environment