Marketing Assistant (UG Market)

ABOUT THE TEAM

Within the Undergraduate Marketing Team we deliver a range of services including digital, CRM, advertising. 

We work in a hybrid function with the Newcastle office as our base two days a week (Subject to change).

This role sits within the CRM & Conversion marketing function and will work directly with another marketing assistant and the UG conversion coordinator.  

ABOUT THE ROLE 

 General Duties and Responsibilities:

In line with the University’s Strategy, Values and Behaviours you will:

• Work on specific areas of responsibility and have a willingness to work on other areas of work when needed; having a flexible approach to working across teams

• Take responsibility for area of work, completing work to time

• Have a solution focused attitude, flagging issues and thinking through workarounds

• Be required to undertake specific responsibilities for adhering to rules around systems, including but not exhaustive of, procurement processes, finance systems requirements, CRM systems social monitoring, marketing mailbox

• Represent GMB positively across university and to other stakeholders where appropriate. Develop and maintain good relationships.  Deputise for manager where appropriate.

• Develop expertise and knowledge in your area of work

Specific Responsibilities

· Provide support to Marketing Coordinators and Managers to deliver conversion marketing activity against a range of KPIs across a number of conversion channels

· Using adobe creative packages to create communications of a high standard, such as email headers, content pods.

· Support in the development of conversion activity within the undergraduate market, writing engaging e-mail and web content, as well as developing and writing targeted telecentre scripts

· Building and writing copy for key conversion channels.

· Assist in the preparation of statistical and other data, including email results, analytical web data and wider campaign reports.

Establish and maintain appropriate files and records, both manual and computerised, relating to the activities undertaken, ensuring compliance with GDPR and CMA requirements

· Provide general administrative duties such as responding to general enquiries

· Provide administrative support for all activities, which fall under the marketing team’s remit, and assist in co-ordination of workload within the team

This role is a permanent full time position.

If you would like an informal discussion about the role, please contact Thomas Yare (UG Conversion Marketing Coordinator – thomas.a.yare@northumbria.ac.uk.

To apply for this vacancy please click ‘Apply Now’.  Your application should include a covering letter and a CV. If you are wanting to apply please do so as soon as possible as this position my close earlier due to high demand.

ABOUT US

At Northumbria, we embrace tomorrow. We pursue new thinking, forge new partnerships, create, and exchange new knowledge, and find new solutions. Our inspirational academics, partners and students work together to tackle tomorrow’s challenges head on. We are ready for the future whatever it may hold. 

Awarded the title of

University of the Year

 in the 2022 Times Higher Education Awards, Northumbria University is a research-intensive modern university with a global reputation for academic excellence. 

Northumbria recorded the biggest rise of any UK university for research power in the Research Excellence Framework for the second time in 2021 and is now ranked top 25 for this measure. 

One of the largest universities in the UK with over 37,000 students from 137 countries, filled with world-leading research, award-winning partnerships, and students at the heart of an outstanding experience, Northumbria is a new kind of excellent university.  Discover more

about us

.  

Northumbria University is a great place to work.  We empower our exceptional people to achieve shared ambitions and promote a positive work life balance.  To say thank you, we offer a wide range of benefits including excellent pension schemes, flexible working, a generous holiday entitlement, continued commitment to your learning and development and

more

. 

We are an on-campus organisation where colleagues work regular patterns of hours and on campus, with some flexibility on the timing of their hours and the location of their work in discussion with their manager. 

Northumbria University is committed to creating an inclusive culture where we take pride in, and value, the diversity of our staff.  We encourage and welcome applications from all members of the community.  The University holds a bronze Athena Swan award in recognition of our commitment to advancing gender equality, we are a Disability Confident Employer, a member of the Race Equality Charter and are participating in the Stonewall Diversity Champion Programme.  

The University has implemented a range of flexible working arrangements, and we are happy to explore candidate requirements as part of the recruitment process.