Internship: Global Consumer Financial Services, Group Marketing, Wealth Marketing [May 2024 – August 2024]

OCBC Bank

Internship: Global Consumer Financial Services, Group Marketing, Wealth Marketing [May 2024 – August 2024] – (2400004Q)

Description

Learning Objectives:

As a support role, observe and learn the development and running of end-to-end integrated (offline, online, always on digital) marketing campaigns to drive acquisition, x-sell and retention for NTBs/ETBs.

Job Description: 

To support OP23’s I&I (Investments & Insurance) and Financial Planning tools & Ecosystems campaigns’ marketing operations tasks:

  • Clearances of compliant campaign comms assets attachments (both with comments and clean versions)
  • Checks on “approved” assets with internal stakeholders: OCBC and subsidiaries, and external stakeholders: creative, web, media agencies.
  • Budget tracking and end to end administrative payments processing.

Outside of BAU (above):

  • Video storyboarding / value proposition ideas for products.
  • In-house production of social videos.
  • Competitive analysis of the wealth and banca space.
  • Briefing to agencies.
  • Webinar set up and support.

Qualifications

Job Requirements:

  • Proactive, teamwork oriented and has a positive, can-do attitude with the ability to prioritise work and multi-task.
  • Is detailed, results oriented, organized, highly committed and a team player.
  • Enjoys challenges and works well in an evolving fast paced environment.
  • A Plus: Have good knowledge of data and can build analysis and use cases to strengthen marketing strategies.

Primary Location

: Singapore

Job

: Internship

Organization

: Group Human Resources Divisional Office

Schedule

: Temporary

: Full-time

Job Posting

: 19-Jan-2024, 3:39:12 AM

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