Head of Marketing

Job title: Head of Marketing

Company: Gap Personnel


Job description: Head of Marketing (Luxury Brand, Hands-On Role)Cullompton, Devon (Hybrid Options Available)
Full-time | Salary Competitive + Performance BonusWe are a values-driven luxury brand, committed to craftsmanship, sustainability, and exceptional customer experience. As we continue to grow, we are seeking a Head of Marketing who combines strategic leadership with hands-on execution to elevate our brand presence and drive measurable growth.The RoleThis is a senior leadership position for someone who loves both the strategic and the tactical. You’ll shape the marketing direction while directly managing and executing campaigns. You will lead with brand integrity, ensuring every touchpoint reflects our luxury ethos while delivering tangible business growth through ecommerce.Key Responsibilities

• Own and deliver the marketing strategy, balancing brand-building with performance marketing
• Lead the Shopify ecommerce store — oversee merchandising, customer journey optimisation, and CRO
• Manage paid media campaigns (Google Ads, Meta Ads), always optimising for both ROI and brand equity
• Run high-end email marketing via Klaviyo — creating flows and campaigns that feel bespoke and personal
• Craft and oversee story-driven content that aligns with our brand’s luxury positioning
• Analyse performance data, identifying opportunities for growth and brand amplification
• Work closely with founders and the wider team to ensure a cohesive brand experience across all channels

About YouExperience in luxury, premium, or values-led brands
Hands-on expertise in Shopify, Klaviyo, and PPC platforms
Deep understanding of what drives brand loyalty and high-value customers
Data-driven but brand-sensitive — you care about numbers, but never at the expense of brand integrity
Resourceful and proactive, with a passion for craftsmanship, design, or luxury lifestyle sectors
Comfortable operating in a fast-growing, entrepreneurial environment
Leadership experience but no hesitation to get your hands dirty with executionWhy Join Us?

• Work at the heart of a growing luxury brand with purpose
• Be part of a creative, passionate team in beautiful Exeter
• Autonomy to shape the marketing direction and scale the brand
• Hybrid working available, but Exeter HQ presence required for team collaboration and product immersion

If this role is permanent, gap personnel is operating as the employment agency. If this job is a temporary role, gap personnel is operating as the employment business.gap personnel is committed to the selection, recruitment and development of the best people, basing judgements solely on suitability for the jobWhilst we endeavor to respond to all applications individually, due to high volumes, this is not always possible. Thank you for your interest in this role and we look forward to working with you in the futureBy applying for the above position and providing your personal data to us you understand that your data will be processed in line with our

Expected salary:

Location: Cullompton, Devon

Job date: Tue, 15 Jul 2025 22:31:04 GMT

To help us track our recruitment effort, please indicate in your email/cover letter where (marketingjobs.pro) you saw this job posting.Thanks&Good Luck