Head of Brand and Promotion Management FIBA Marketing (m/f/d) 80-100%

Job title: Head of Brand and Promotion Management FIBA Marketing (m/f/d) 80-100%

Company: Infront Sports & Media


Job description: Infront and our selected partners use cookies and similar technologies (together “cookies”) that are necessary to present this website, and to ensure you get the best experience of it. If you consent to it, we will also use cookies for analytics purposes.See our to read more about the cookies we set.You can withdraw and manage your consent at any time, by clicking “Manage cookies” at the bottom of each website page.common–cookies–alert#acceptAll”>Accept all cookies common–cookies–alert#disableAll”>Decline all non-necessary cookies common–cookies–alert#openPreferences”>Cookie preferences common–cookies–preferences#open” class=”bg-company-primary text-company-primary shadow-form inset-x-4 mb-4 rounded max-w-screen-sm p-4 overflow-auto max-h-[80vh] z-cookie-alert backdrop:bg-[rgba(0,0,0,0.6)] sm:p-10 sm:mb-auto fixed top-2″>Select which cookies you acceptOn this site, we always set cookies that are strictly necessary, meaning they are necessary for the site to function properly.If you consent to it, we will also set other types of cookies. You can provide or withdraw your consent to the different types of cookies using the toggles below. You can change or withdraw your consent at any time, by clicking the link “Manage Cookies”, which is always available at the bottom of the site.To learn more about what the different types of cookies do, how your data is used when they are set etc, see our .Strictly necessaryThese cookies are necessary to make the site work properly, and are always set when you visit the site. Vendors Teamtailorcommon–cookies–preferences#handleCategoryToggle”>AnalyticsThese cookies collect information to help us understand how the site is being used. Vendors Teamtailorcommon–cookies–preferences#handleAccept”>Accept these cookies common–cookies–preferences#handleDecline”>Decline all non-necessary cookiescommon–header–menu#toggle” data-common–header–menu-target=”button” > Career menuEmployee Candidate Homepagecommon–dropdown#toggle”>common–share#handleClick” data-provider=”Facebook”> Facebook common–share#handleClick” data-provider=”Twitter”> X common–share#handleClick” data-provider=”LinkedIn”> LinkedInMarketing Implementation · Infront Sports & Media AG – ZugHead of Brand and Promotion Management FIBA Marketing (m/f/d) 80-100%careersite–jobs–form-overlay#showFormOverlay” data-careersite–jobs–form-overlay-target=”coverButton”> Apply for this jobWe are committed to bringing passion and customer focus to the business.About InfrontBuilding the big moments – we deliver unforgettable sporting eventsInfront is all about sports. Active in more than 25 sports, we cover all aspects of a successful sporting event from the distribution of media rights, sponsorship, media production, event operations through to digital solutions. If you share our passion for sport, we may just be the right fit for you.Who We Are Looking ForWe are looking for a visionary and passionate leader to take the reins as Head of Brand and Promotion Management FIBA Marketing, making a lasting impact in the global sports industry. In this key role, you will drive the strategic brand direction and promotional efforts.Based in Mies and Zug, you’ll work at the intersection of sport, media, and fan engagement-collaborating with international stakeholders and leading a dynamic, creative team.If you thrive in a fast-paced, collaborative environment and bring a strong sense of purpose, creativity, and leadership, this could be your next exciting challenge.Your main tasks

• Brand Leadership: Define and evolve the brand vision, ensuring consistency across all touchpoints (events, merchandise, digital, broadcast, sponsorship, etc.)
• Strategic Planning: Develop long-term brand and promotional strategies that align with overall business and fan engagement objectives
• Campaign Development: Lead the creation and execution of high-impact promotional campaigns for events, products, and athlete/club profiles
• Market Research: Analyze fan demographics, behaviors, and trends to inform branding decisions and improve engagement
• Team Management: Build and lead a high-performing team of brand managers, designers, content creators, and campaign strategists
• Stakeholder Collaboration: Partner with sponsorship, PR, media, and digital teams to maximize campaign synergy and performance
• Performance Metrics: Set KPIs, monitor campaign effectiveness, and provide actionable insights for continuous improvement
• Innovation: Stay ahead of industry trends and competitor activity; drive innovative activations that create buzz and loyalty

Your profile

• You bring 7-10 years of experience in brand marketing, including at least 3 years in a leadership role within the sports, entertainment, or lifestyle sector
• You hold a bachelor’s degree in Marketing, Business, Communications, or a related field (an MBA is a plus)
• You have a strong track record of successfully managing large-scale promotional campaigns and brand activations

• You possess a deep understanding of the sports industry and fan culture

• You demonstrate strong leadership and interpersonal skills, with experience leading cross-functional teams

• You excel in communication and storytelling, with the ability to inspire and influence

• You are well-versed in digital and social media platforms, sports sponsorships, and live event promotions

• You have experience with global brand management, and knowledge of athlete marketing, licensing, and media rights would be a strong advantage

• You are fluent in English; additional languages are a plus

What we offer

• Working in a hybrid model which allows you to work from our office and from home
• Relaxed & familiar working atmosphere, flat hierarchies, positive spirit and many degrees of freedom in your daily work
• Support in developing your skills and talents through individual trainings and group workshops, attending (sports) events and networking events
• Social benefits, such as a subsidised company pension plan, capital-forming benefits and worldwide accident insurance in a private ward

Are you ready to actively shape and elevate every aspect of the sports industry? Combine your passion for sports with a fulfilling career in our team of talented, motivated, and dedicated team members.We look forward to receiving your online application and exploring the possibility of you joining our team.Infront is an equal opportunities employer.Job family Marketing Implementation Locations Infront Sports & Media AG – Zug Work type Hybrid Employment type PermanentAbout InfrontConnecting fans and consumers to the greatest sports events, Infront offers everything an event or commercial partner needs to be successful. With a team of around 800 experts working from 40 offices across 17 countries around the world, Infront is equipped to tackle any challenge – be it innovative digital solutions, world-class event operations, international media rights distribution, sponsorship sales and activations or cutting-edge media production. Headquartered in Switzerland, Infront is passionate and #AllAboutSports.careersite–jobs–form-overlay#showFormOverlay”>Apply for this job jobs–overlay#closeOverlay”>Marketing Implementation · Infront Sports & Media AG – ZugHead of Brand and Promotion Management FIBA Marketing (m/f/d) 80-100%Loading application form

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Expected salary:

Location: Zug

Job date: Fri, 27 Jun 2025 01:04:33 GMT

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