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Working from and reporting directly to the President in our Corporate Office in Edmonton, Alberta, one of the most prestigious marketing positions in Canada has just become available due to a promotion within the company. The Director of Marketing for The Brick leads our established brand with plans and programs that open new markets, launch new products, and strengthen our customer relationships.
As the marketing leader for the company, you will leave your mark on our business and the Canadian marketplace by bringing your insightful, strategic, and creative thinking skills, collaborative team-building capabilities, and talent for good communication.
The ideal candidate will be the consummate brand ambassador for The Brick and develop strategies and marketing programs that communicate who we are to the marketplace on multiple platforms. With a focus driven attitude and a high value for leadership, the qualified individual will balance market strategy with an aggressive budgetary plan. Negotiating, public engagement, and an unparalleled knowledge of deploying market influencing strategies should come naturally and be demonstrated as a key metric of your professional success.
Responsibilities
Marketing Management – What you will do
Acts as the leading advocate for The Brick brand; responsible for defining, developing, implementing, and executing marketing strategies for multiple product categories in targeted market segments
Leads the overall marketing planning and budget strategy development with a keen focus on delivering a strong return on investment
Develops marketing plans for specific products, services, or business lines as agreed in the Marketing plan
Collaborates with the Executive and Management teams throughout the company in crafting organizational strategies, product launches, and other initiatives
Ensures rigorous practices and systems are in place to achieve marketing excellence in the planning, design, execution, and delivery of marketing programs
Works closely with Marketing and Ecommerce leaders and their teams to develop future marketing and technical strategies for continued growth of thebrick.com Market Research and Development
Leads the organization and analysis of the research for strategic and marketing planning
Stays current on changes, trends, and insights in the marketplace/industry to maintain our competitive advantage
Collaborates with multiple departments on market testing process and the implementation of market research testing activities for products or services Relationship Management
Internal Customers
Collaborates with various internal stakeholders on the effective communication of company and departmental goals (including Purchasing, IT, Operations, Human Resources, Finance and After Sales Service)
Collaborates with these teams to develop and implement customized plans and sales tools for select market segments, including business development, pricing, and engagement strategies
Leading Marketing & Ecommerce Teams
Inspires, and mentors team members’ professional development
Works with their management team to drive the performance of Marketing and Ecommerce Team Members on execution of the approved marketing activities
Leads and participates in regular Team, Management, and Steering Committee meetings on a weekly and monthly basis
Communicates regularly with senior management, agencies and clients on the activities and progress of marketing initiatives
Crafts and communicates initiatives and priorities to internal stakeholders on a regular basis
Develops and maintains quality relationships with external and internal customers (e.g., vendors, advertising agencies, internal departments, etc.)
External Customers/Suppliers
Identifies and assists in the selection of suppliers (agencies) to ensure first class quality and timely delivery of marketing collateral
Negotiates effectively with media agencies and creative partners on projects and initiatives
Qualifications
5+ years of experience in a senior level marketing position
Experience in strategic planning and execution
Strong sense of urgency and effective organization and planning skills
People management and development expertise
Strong negotiating skills and a talent for adjusting messaging to varied vendors and stakeholders
Experienced with effectively handling multimillion dollar marketing budgets.
Prior experience managing third party agencies
Prior experience managing large and diverse teams
Effective at building marketing strategies to support branding and merchandising strategies
Ability to prioritize, manage deadlines, make decisions and problem solve
Strong planning, analytical, and organizational skills.
Creative thinker with an innovative approach to problem-solving.
Great interpersonal and communication skills
Continuously learning and developing new skillsets
Able to flourish in a fast-paced, changing environment
Ability to work independently and collaboratively on multiple projects simultaneously, with strong attention to detail
Ambitious with dreams to continue to grow with the company
“Always be testing” mindset
Competitive
High standards in everything you do
Why The Brick?
The opportunity to manage, lead and grow the marketing team in one of Canada’s most recognizable brands
A dynamic environment to showcase your talents
Ongoing Training and Development
Career Advancement Opportunities
A competitive Compensation and benefits package
A flexible health and dental plan for you and your family
A generous employee discount program for purchase
Being part of an amazing, supportive, and collaborative team
Apply now
Our corporate team works from the office where leaders can connect with their teams. It’s an environment where we collaborate, share ideas, communicate in-person and achieve success together.
If you’d like to apply for this role, please contact our recruitment team at careers@thebrick.com
Attach your CV and tell us why you would be a great fit at The Brick!
Connect With Us! (https://careers-thebrick.icims.com/jobs/29554/director-of-marketing/job?mode=apply&apply=yes&in_iframe=1&hashed=-1834471194)
ID2024-29554
Posted Date10 hours ago(1/16/2024 4:00 PM)
Job LocationsCA-AB-Edmonton
Job CategoryMarketing
Position TypePermanent Full-Time
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