Director of Marketing, IMBRUVICA & Multiple Myeloma Marketing (MMM)

Johnson and Johnson

Janssen Biotech Inc is recruiting for a Director of Marketing, IMBRUVICA & Multiple Myeloma Marketing (MMM) located in Horsham, Pennsylvania. 

We are Janssen. Our mission drives us. Our patients inspire us. We collaborate with the world for the health of everyone in it. For more than 30 years, Janssen Biotech, Inc. has delivered on the promise of new treatments and ways to improve the health of individuals with serious disease. Built upon a rich legacy of innovative firsts, Janssen Biotech, Inc. pursues innovative solutions in the therapeutic areas of immunology, oncology, urology and nephrology. With the same unwavering passion for new challenges, we dedicate ourselves to delivering solutions for these disease states where unmet needs continue to exist. Rooted in rich scientific collaborations and community-based relationships, we have access to some of the top minds in science today, allowing us to advance the treatment of patients through our innovative medicines. Our discoveries lead us not only to new treatments, but also to new ways to empower patients and expand their access to quality care. For more about Janssen Biotech, Inc., one of the Pharmaceutical Companies of Johnson & Johnson, visit www.janssenbiotech.com.

The Director of Marketing will lead U.S. IMBRUVICA and the Multiple Myeloma Portfolio team. The position will be responsible for the strategy and commercial activities to IMBRUVICA and work closely with alliance partner (PCYC/Abbvie). This position will also lead the portfolio that that supports the MM Portfolio Strategy, KOL strategy, 3 rd party program, market development, prof promo for umbrella programs teams across DARZALEX, TECVAYLI, TALVEY. The Director of Marketing will work closely with groups like Global Commercial Strategy (GCSO), The Director of Marketing must also work closely with multiple functions including Sales, Sales Training, Commercial Excellence, Finance, Medical Affairs, HECOR, R&D, Corporate Communications, and outside agencies and vendors in order to effectively develop and execute key commercial activities. The position will build and lead a large team of marketing professionals and Thought Leader Liaisons (TLLs) (including staff that has direct reports) and the incumbent will be responsible for staffing, training and developing the marketing team members.

Responsibilities:

IMBRUVICA:

  • Develop an integrated business plan and strategic plan. Develop brand strategies and tactics amidst significant marketplace competition.
  • Align Marketing, Sales, and broader commercial organization around strategies to differentiate IMBRUVICA and drive market share performance. 
  • Establish annual marketing plans for the product and execute promotional tactics with a focus on innovation. Provide performance forecasts and management updates throughout the year.
  • Oversee alliance P&L and maximize value.

Multiple Myeloma Marketing (MMM):

  • Lead the team to maximize multiple myeloma brands with evolving portfolio positioning, KOL strategy, maximize 3 rd party programs and speaker content, support large campaigns
  • Lead and manage a team of group product directors, thought leader liaisons, product directors, product managers.
  • Manage marketing budget to support financial objectives.

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