Digital Partner Marketing Manager

Job title: Digital Partner Marketing Manager

Company: VML


Job description: Job Summary:We are seeking a highly skilled Digital Partner Marketing Manager (DPMM) to join our team. The DPMM will play a pivotal role in assisting and consulting our partners, typically ISV and Cloud Solution providers, in driving marketing strategies, fostering strong partner relationships, and executing impactful campaigns to support business objectives. This role requires a strategic thinker with deep expertise in / Tech / Data Driven and a proven ability to collaborate across digital, social, and direct channels.Key Responsibilities:Marketing Planning: Develop effective marketing strategies aligned with business goals, provide guidance on positioning, messaging, and identify unique value propositions tailored to partner offerings.Campaign Management: Collaborate with partners to plan and execute partner-led marketing campaigns across various digital channels. Oversee the end-to-end campaign process, including planning, execution, and measurement. Coordinate with internal and external stakeholders for seamless execution, monitor performance, optimize strategies, and make data-driven adjustments as needed.Relationship Management: Act as the primary point of contact for a set of partners, building relationships and understanding their unique needs and challenges. Collaborate closely with partners to align marketing strategies with overall business objectives and provide ongoing support.Marketing Best Practices and Education: Keep partners informed about the latest marketing best practices, emerging trends, industry insights, and Microsoft offerings/incentives/discounts. Provide education and training sessions to enhance partner marketing knowledge, skills, and understanding of customer journey.Investment Tracking and ROI: Work with the local regional team to ensure measurement of marketing investment impact via co-marketing dashboard process. Track investment and impact.Required Skills and Behaviors:In-depth understanding of Microsoft / B2B / Tech marketing, including brand positioning, products, campaigns, sales funnel, priorities, and audience segmentation.Proven senior marketing expertise – trusted advisor to marketing leaders across digital, social, and direct channels.Exceptional listening skills – truly understand partner needs and co-develop effective, targeted marketing strategies.Confident and charismatic communicator – able to represent our Client with influence and clarity in partner engagements.Outstanding writing ability – crafting persuasive, insightful recommendations that drive action and alignment.Strong leadership and relationship-building skills – fostering collaboration and shared success between our client and its partners.Self-driven and autonomous – able to operate independently while maintaining high standards of connections and accountability.Qualifications:Bachelor’s degree in marketing or related field, 5+ years of marketing experienceProven track record in digital marketing and stakeholder management.Strong analytical skills with the ability to optimize campaigns based on data.Excellent communication and interpersonal skills.Native in English

Expected salary:

Location: London

Job date: Wed, 23 Jul 2025 03:18:37 GMT

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