Digital Marketing Business Development Sr Manager Job Brief
We have a vacancy of Digital Marketing Business Development Sr Manager in our company, Capgemini. This vacancy is based in London. Please go through the job detail mentioned below.
Position Title: Digital Marketing Business Development Sr Manager Job
Company: Capgemini
Work Type: Full Time
City of work: London
Salary:
Last Date to Apply:
URL Expiry: 2023-04-02
Posted on: https://jobslmarketingjobs.pro
Digital Marketing Business Development Sr Manager Job Detail
About the Role
Capgemini’s Connected Marketing Operations practice sells and delivers digital marketing solutions to its top clients. Our portfolio of services is focused on delivering latest and best in class digital marketing solutions to drive marketing and sales outcomes for the brand and are based on the enhanced adoption of mar-tech tools and agile operations from our offshore centers. We are looking for a results-oriented Business Development Director for driving portfolio growth and acquiring new clients in the UK & European countries. If you are driven by hyper growth challenge and love to be wow the clients with your innovative solutions, then this is just the right leadership role for you!
Roles and Responsibilities
Develop value propositions to sell a broad set of marketing solutions from our extensive portfolio, such as: Digital Content Services, Campaign Management and Marketing Analytics, etc. for various clients & prospects.
Define go-to-market plan for acquiring new clients and execute the plan in collaboration with Capgemini sales and account development teams
Drive end to end presales activities, including prospect identification, pitch creation, proposal submission, pricing and making client presentations, throughout the sales cycle and leading up to deal closure
As an SME in digital marketing and working alongside the solutions team, lead and manage solution design activities that take place during solution ideation, solution design, and solution implementation.
Build or develop an external network of relevant prospective connections to include attendance of trade shows or networking events
Work with the UK/Europe Head of GTM and presales teams throughout client acquisition as well as helping to shape new offerings and drive growth
Translate strategic discoveries, research, and workshop outcomes into external facing narratives, strategy briefs, and roadmaps for our clients and delivery teams
Lead a small team of Digital Marketing consultants based in UK focused on delivering transformational projects and GTM activities
Be an ambassador of the Connected Marketing Operations offering with the UK & Europe region and develop strong internal and external relationships
Lastly, as part of the UK leadership team, manage senior leadership interactions, reporting and presentations etc.
Skills Required
A proven track record of driving portfolio growth through active selling & pitching activities leading to bookings and revenue outcomes for related Digital Marketing solutions
A solid prospecting background to include proposition building or leading the RFP process – experience of driving development of £5 million pipeline (minimum) or experience of having supported large scale deals
5+ years working in a large or global matrix organization preferably with a B2C brand(s) in Consumer Products, Retail.
5+ years’ working knowledge of digital marketing from either a delivery perspective from client or agency side
Bachelor’s Degree – preferably in Business Administration, Interactive Marketing, Strategic Marketing
A creative individual able to identify challenges and generate innovative marketing ideas for the client from your own knowledge of marketing operational challenges
Excellent communication skills with strong client facing experience
Confident self-starter who can develop and build strong relationships with internal and external parties
Continuous learner who is willing to learn and remains open to new ideas and thinking.