Job title: Data Science Consultant with Marketing Expertise
Company: EPAM Systems
Job description: As one of the world’s leading digital transformation service providers, we are looking to rapidly expand our Data Practice across Europe to meet increasing client demand for our Data Science and AI services. We are seeking a highly skilled and experienced Data Science Consultant to join our dynamic team. The ideal candidate will have a strong background in data science, analytics, IT consulting and experience in marketing-focused projects, preferably within a marketing agency or similar environment. As a Data Science Consultant, you will work closely with clients to understand their business challenges, design and implement data-driven solutions and provide actionable insights that drive business value. Your ability to bring expertise in marketing analytics and marketing-related data science use cases will be a critical asset.ResponsibilitiesDefine and implement AI strategies focused on marketing and customer insightsDesign and deploy marketing-focused AI solutions (e.g. segmentation, recommendation engines, campaign optimization)Develop and operationalize ML models using MLOps best practicesMonitor model performance, addressing explainability, data drift and biasCreate measurement frameworks including MMM and MTASupport customer journey mapping, CLV prediction and churn analysisCommunicate AI strategy and risks to senior marketing stakeholdersCollaborate with legal teams on AI governance and EU regulatory complianceContribute to pre-sales activities: demos, presentations and RFPsStay up to date on AI/ML trends particularly in marketing applicationsRequirementsDegree in Data Science, Statistics, Computer Science, Marketing Analytics or related field; Ph.D. a plus2+ years’ experience in data science/analytics ideally in consulting or marketing agency environmentsHands-on experience with marketing-focused ML use cases (e.g. segmentation, campaign analytics)Proficiency in Python and familiarity with platforms like Azure, AWS, GCP, DatabricksKnowledge of AI/ML tools used in marketing (e.g. HubSpot, Salesforce Marketing Cloud, Google Analytics)Understanding of MLOps and model deployment in marketing contextsFamiliarity with LLM applications for personalization, chatbots and content generationStrong communication skills able to engage senior marketing and business stakeholdersAwareness of AI ethics, bias mitigation and regulatory compliance in consumer-facing AIExperience with marketing metrics and ROI/CLV modeling; ad-tech experience is a plusWe offer/Benefits
Expected salary:
Location: London
Job date: Thu, 17 Jul 2025 07:26:08 GMT
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