Customer Data Platform (CDP) Consultant – Munich (all genders)

Job title: Customer Data Platform (CDP) Consultant – Munich (all genders)

Company: Serviceplan Group


Job description: Always ahead of the trend: For one of the world’s leading automobile manufacturers, The Marcom Engine brings together process and organisation design, digital media and digital marketing, data science, experience design, technology management, app development, e-commerce and project management. All these facets coalesce to form a unique customer journey management platform. In interdisciplinary teams, we develop data-driven, next-generation marketing for 26 markets.Customer Data Platform (CDP) Consultant – Munich (all genders)

• Full Time
• Deutschland
• With Professional Experience
• 7/4/25

We are looking for a full-time Customer Data Platform (CDP) Consultant (all genders) for The Marcom Engine at our Munich location as soon as possible.We are looking for you:You believe in the power of connected customer data to drive smarter marketing. You’re passionate about turning complex technical frameworks into seamless, privacy-compliant customer experiences. Working alongside data scientists, engineers, and marketing strategists, you’ll shape the way data flows across ecosystems-segmenting audiences, orchestrating journeys, and enabling personalization at scale. Your focus: making every customer interaction more relevant, more timely, and more effective.What you can expect:

• Lead workshops with business and technical stakeholders to define goals, KPIs, customer journeys, and data use cases
• Translate business requirements into Tealium CDP solutions
• Advise on audience segmentation, orchestration, personalization, and activation strategies
• Provide input on data architecture, Data Layer design, and integration points
• Ensure alignment on data privacy, governance, and compliance (CCPA,)
• Collaborate closely with both marketing and tech teams to bridge business needs and technical execution

What we expect from you:

• Solid expertise with Tealium products (especially AudienceStream CDP, iQ Tag Management, EventStream)
• Strong background in customer data strategy, marketing technology, and cross-channel activation
• Good understanding of technical topics: Data Layer, tag management, APIs, integrations, identity stitching
• Ability to help design and challenge solution architecture while keeping a sharp focus on business outcomes
• Strong analytical capabilities, ability to interpret requirements, and provides business recommendations to mitigate business and operational risks.
• Knowledge of information security and information security awareness

What you can expect from us:

• Onboarding: With personal mentoring and digital onboarding sessions, we ensure your perfect start
• Further Education: Your development is important to us. Whether through our internal campus training program to expand your technical, methodological, or personal skills, voluntary language courses, or regular coaching sessions – we keep you up to date
• Flexibility: With flexible working hours, mobile office, and job-sharing models, you can adapt your job to your life – and not the other way around
• Fun: Who works must also take a break – with us, you have plenty of opportunities through regular after-work and team events (also virtual if necessary)
• Sports: Extensive sports program as well as mobility through agency bicycles and e-bikes/e-bike leasing
• Accessibility: Our modern office in Munich’s creative district is perfectly located and easily accessible
• Internationality: As an internationally operating agency group, you have the opportunity to network and exchange ideas with colleagues from various disciplines around the world

Interested?Then we look forward to receiving your detailed application documents, including your salary expectations and earliest possible starting date.We have made it our goal to create an inclusive culture where all forms of diversity are seen as added value for our agency group. We are also on a first-name basis here – from interns to management. This reduces unnecessary distance, fosters personal exchanges and enables us to work at ease and effectively with each other. We welcome applications regardless of gender, age, ethnic and social background, sexual orientation or religion. We are committed to equal opportunity and participation and we particularly encourage applicants from underrepresented groups to apply with us.Contact PersonMike NealApply now on karriere.serviceplan.comCheck other openings by visiting ourShare this job

Expected salary:

Location: München, Bayern

Job date: Sat, 05 Jul 2025 23:39:57 GMT

To help us track our recruitment effort, please indicate in your email/cover letter where (marketingjobs.pro) you saw this job posting.Thanks&Good Luck