Job title: Cultural Research & Insights Analyst
Company: We Are Social
Job description: We are seeking an ambitious Research & Insight Analyst who possesses a keen cultural sensibility and a ‘chronically online’ mindset. This individual will be adept at unearthing inspiring cultural insights that align with our vision to be the foremost experts in social behaviour & culture, driving innovation, creativity, and effectiveness in our ideas.The Research & Insight Analyst will collaborate with strategists and account service teams to cultivate deep cultural understandings and illuminate emergent trends from the social landscape. You will be instrumental in the nuanced interpretation of qualitative social data, identifying patterns in conversations, and translating these into profound insights for initiatives such as understanding brand affinity within online communities, tracking the evolution of cultural narratives, analysing emerging subcultures, monitoring reputation through the lens of lived social experiences, and developing deep empathy for diverse audience segments. The ideal candidate will possess the ability to discern the subtle shifts in online discourse and recommend proactive strategies that resonate with contemporary culture.Key Responsibilities:Cultural Insight Development & Social Listening
Teamwork and Relationship Management
Cultural Impact & New Business
Reporting & Analysis Support
Your skills and experience:
And back to us…We are a global socially-led creative agency with unrivaled social media and influencer marketing expertise.With 1,300 people in 19 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.We make ideas worth talking about. We understand social behaviours within online communities, cultures and subcultures. We help our clients reach the right people in a strategic, relevant and effective way.At We Are Social we also love diversity of thought and experience. That’s why we like to welcome the unique voices and talents that haven’t been traditionally embraced by advertising.Interested?Are you interested in the opportunity you just read? If you have any questions, don’t hesitate to contact Helin Daskin (People & Culture Manager at ).You can apply by sending us your CV.In the interview process, you will meet, among others, Michael Batistisch (Head of Research & Insights) and Richard Parker (Chief Strategy Officer).Note. We Are Social will always contact candidates via phone, email or direct message via LinkedIn. Communication received via messenger services (i.e. WhatsApp) or from an unverified account should be treated suspiciously. If you receive suspicious messages posing as We Are Social, please contact @lets.chat@wearesocia . Thank you
Expected salary:
Location: Sydney, NSW
Job date: Thu, 21 Aug 2025 22:42:18 GMT
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