CRM Marketing Associate

About the Role

We are looking for a motivated CRM Marketing Associate to join our CRM team at Angi. The CRM team is responsible for building the strategy & execution for all direct-to-consumer marketing communications (email, push, SMS, etc.) to drive loyalty among homeowners for Angi and HomeAdvisor. 

In this role, you will help create personalized 1:1 content, formulate tests, analyze results, and provide recommendations to senior level management. To be successful, you will need a unique combination of strong creativity and analytical skills to take Angi’s outbound marketing communications to the next level. You will report to the Associate Director, CRM.

What you’ll do: 

• Plan, oversee, and execute email marketing campaigns in alignment with the editorial calendar
• Monitor and report on email performance, leading to the continuous improvement of user experience and overall ROI
• Present results and recommendations to senior level management on a regular basis
• Work with other business departments including, copywriters, designers, HTML and database developers, and business development
• Hands-on use of our email service provider platform, Oracle (Responsys) Marketing Cloud. Within the platform, you will be manipulating HTML, segmenting audiences, setting up A/B tests, and serving as a final quality assurance check before campaigns are launched
• Use database management skills to target customers based on behaviors and demographics
• Launch new A/B tests, analyze results, and identify actionable opportunities and best practices to improve campaign performance
• Use strategic problem-solving skills to ensure successful campaign launches

Who you are: 

• 1+ years of experience in email marketing required
• Bachelor’s degree
• Hands-on experience with email service providers like Oracle (Responsys) Marketing Cloud, Salesforce, Mailchimp, etc.
• Strong project management skills with the ability to monitor multiple projects simultaneously and overcome obstacles
• Must have excellent written and communication skills, and be extremely detail-oriented
• Superior analytical and problem-solving skills, demonstrating the ability to understand key performance drivers and ability to execute against findings
• Demonstrated ability to interpret in-depth analyses and uncover actionable insight
• Ability to pivot to high priority tasks quickly when the need arises
• Familiar with Google products
• High aptitude for learning new skills and the willingness to tackle new challenges
• Must be a team player!

Compensation & Benefits

• The salary band for this position ranges from $50,000-$67,000, commensurate with experience and performance. Compensation may vary based on factors such as cost of living.
• This position will be eligible for a competitive year end performance bonus & equity package.
• Full medical, dental, vision package to fit your needs
• Flexible vacation policy: work hard and take time when you need it
• Pet discount plans & retirement plan with company match (401K)
• The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world

#LI-Hybrid