Content Writer – B2B

Job title: Content Writer – B2B

Company: Telstra


Job description: Employment Type PermanentClosing Date 3 July 2025 11:59pmJob Title Content Writer – B2BJob SummaryJob DescriptionWho We AreWe are Australia’s leading telecommunications and technology company. And with a global presence in more than 22 countries, we have a strong global footprint. Our purpose is to build a connected future so everyone can thrive. We are all about providing the best experience and delivering the best tech on the best network. This includes making Telstra the place you want to work.What We OfferPerformance-related pay
Access to thousands of learning programs so you can level-up
Global presence across 22 countries; opportunities to work where we do business.Purchased annual leave schemeAdditional Telstra day offAdditional 30% off Telstra products and servicesToolkit provided (laptop + mobile phone + plan paid for)About The RoleTelstra’s in-house creative agency is looking for a strategic and detail-oriented Content Writer to develop insight-driven, engaging and authoritative content for our business and enterprise audiences.This role is central to creating high-quality, research-backed content that simplifies complex topics, establishes Telstra as an industry thought leader and supports customer engagement across digital, CRM, website, event collateral and enterprise communication channels.You will collaborate with internal stakeholders, subject matter experts and marketing teams to produce content that is not only well-written but also strategically aligned with Telstra’s business goals.Key ResponsibilitiesIn your role as a Content Writer, you will develop and deliver well-researched, engaging content tailored for enterprise audiences, ensuring brand consistency across various platforms, while supporting marketing and sales teams with informative materials and maintaining an evolving content strategy aligned with industry trends and business objectives.Content Creation & Strategy

• Write, edit and proofread high-quality content, ensuring clarity, accuracy and relevance.
• Research and develop original content ideas that align with Telstra’s business strategy and industry trends.
• Create long-form and short-form content, including white papers, blog articles, newsletters, website copy, case studies and reports.
• Adapt complex technical or business concepts into easy –to understand, engaging narratives.

Research & Thought Leadership

• Conduct in-depth research on business, technology and industry trends to develop insightful and credible content.
• Work with subject matter experts across Telstra to translate technical or industry-specific knowledge into accessible content for enterprise audiences.
• Ensure all content is data-driven and well-supported by research, interviews and industry reports.

Content Optimisation & Brand Consistency

• Maintain and evolve brand voice, tone and messaging guidelines across business content.
• Work closely with marketing and digital teams to ensure content is optimized for search visibility and engagement.
• Revise and update existing content to reflect business changes, new priorities or updated industry knowledge.
• Assist in the creation and maintenance of style guides to ensure uniformity across all written materials.

Collaboration & Stakeholder Engagement

• Liaise with marketing, sales and product teams to determine content needs and priorities.
• Work with our in-house creative strategist to define the content strategy and opportunities to improve our content outputs.
• Participate in content strategy meetings, contributing new ideas and insights.
• Work alongside designers and video teams to create compelling multimedia content when needed.

About youThe successful candidate will have:

• 5+ years’ experience in content writing, corporate communications or B2B marketing.
• Strong portfolio, demonstrating expertise in business writing, thought leadership and enterprise content.
• Experience developing content for technology, telecommunications or other complex industries is a plus.
• Proven ability to research, synthesize and present complex topics in an engaging way.
• Understanding of SEO principles, content marketing strategies and digital publishing.

This Content Writer (Business & Enterprise focus) role is an opportunity to shape how Telstra communicates with its business customers, delivering content that is informative, engaging and strategically impactful. If you have a passion for business storytelling, research and digital content, we’d love to hear from you!We’re amongst the top 2% of companies globally in the CDP Global Climate Change Index 2023, being awarded an ‘A’ rating. If you want to work for a company that cares about sustainability, we want to hear from you.As part of your application, you may receive communications from us on +61 440 135 548 (for job applications in Australia) and +1 (623) 400-7726 (for job applications in the Philippines and India).When you join our team, you become part of a welcoming and inclusive community where everyone is respected, valued and celebrated. We actively seek individuals from various backgrounds, ethnicities, genders and disabilities because we know that diversity not only strengthens our team but also enriches our work. We have zero tolerance for harassment of any kind, and we prioritise creating a workplace culture where everyone is safe and can thrive.As part of the hiring process, all identified candidates will undergo a background check, and the results will play a role in the final decision regarding your application.We work flexibly. Talk to us about what flexibility means to you. When you apply, you can share your pronouns and / or any reasonable adjustments needed to take part equitably during the recruitment process.We are aware of current limitations with our website accessibility and are working towards improving this. Should you experience any issues accessing information or the application form, and require this in an alternate format, please contact our Talent Acquisition team on DisabilityandAccessibility@team.telstra.com.

Expected salary:

Location: Australia

Job date: Fri, 20 Jun 2025 01:05:33 GMT

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