Content and Marketing Director – Tottenham Hotspur

Job title: Content and Marketing Director – Tottenham Hotspur

Company: Odgers Berndtson


Job description: Role: Marketing and Content DirectorCompany: Tottenham Hotspur Football ClubLocation: London, UK (Training Centre – occasional presence at Lilywhite House)AboutFounded in 1882, Tottenham Hotspur is one of the biggest names in English football. Based in North London, Spurs is a club that dares to dream, dares to challenge, and dares to lead – on and off the pitch.With a world-renowned £1 billion stadium that hosts Premier League football, NFL International Series games, concerts, and more, and a state-of-the-art training centre supporting both the Men’s and Women’s teams, Spurs is a global brand rooted in community, innovation, and sustainability. The Club is the Premier League’s greenest, a leader in DEI, and a proud signatory of the UN Sports for Climate Action and Sports for Nature frameworks.As Spurs continue to grow their global presence and deepen the connection with supporters, we are leading the search for a best in class Marketing and Content Director to lead the Club’s brand, digital, and content strategy at a crucial time for the Club.Key Responsibilities

• Lead the Club’s brand, marketing, and content strategy across all platforms and audiences.
• Oversee content creation and distribution across digital, social, and matchday channels.
• Own and grow the Club’s direct-to-consumer platform, SpursPlay.
• Drive audience growth, supporter engagement, and CRM innovation.
• Champion the Tottenham Hotspur brand locally and globally, with a focus on future generations of fans.
• Support commercial growth across sponsorship, retail, e-commerce, and visitor attractions.
• Lead a high-performing team across marketing, digital, and creative functions.
• Collaborate closely with the Communications Director to ensure aligned messaging and supporter-first storytelling.

The Individual

• A proven marketing and content leader with experience in a dynamic, consumer-facing environment – ideally in sport, entertainment, or media.
• Deep understanding of digital marketing, CRM, and audience segmentation.
• Track record of driving brand growth, engagement, and commercial outcomes.
• Strong leadership, collaboration, and stakeholder management skills.
• Passionate about football, supporter culture, and the power of sport to inspire and unite.
• Creative, strategic, and values-driven, with a flair for innovation and storytelling.

How to ApplyThe preferred method of application is online. Please click on the apply button below. If you are unable to apply online, please email your application to .Please submit a full CV along with a covering letter which sets out your interest in the role and encapsulates the aspects of your experience most relevant to the required criteria.

Expected salary:

Location: United Kingdom

Job date: Sat, 19 Jul 2025 05:46:31 GMT

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