Client Marketing Manager Switzerland

Company Description

Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive.

When you join Visa, you join a culture of purpose and belonging – where your growth is priority, your identity is embraced, and the work you do matters. We believe that economies that include everyone everywhere, uplift everyone everywhere. Your work will have a direct impact on billions of people around the world – helping unlock financial access to enable the future of money movement.

Join Visa: A Network Working for Everyone.

Job Description

If you think you could support Visa as a Client Marketing Manager for Switzerland, we want to hear from you! Together, let’s make Visa a great place to work.

What’s it all about?

The Client Marketing role’s purpose is to utilise Visa brand, marketing & communications assets to work with our Clients (Issuers, Acquirers, Merchants, Fintechs and strategic partners) to identify mutual business opportunities, develop and implement co-marketing programs and measure results.

This role will focus primarily on co-marketing opportunities with Issuers, Merchants and Fintechs in Switzerland – although as with all small teams, some flexibility will be required to work with other partners and for other countries within the Central Europe region.

Client Marketing is a relatively new area for Visa in Europe and is an exciting and high-profile area to work in with the opportunity to make an impact working alongside the Account Execs for Issuers, Acquirers, Merchants and Fintechs.

This Client Marketing Manager role will be based in Zurich.

What we expect of you, day to day.

• Conduct market assessment and identify marketing collaboration opportunities with key partners in Switzerland
• Develop individual engagement plans and strategies for each key Client, aligned with Client’s and Visa business objectives
• Develop actionable Marketing concepts, leveraging Visa’s many assets and own personal expertise, including but not limited to research and data insights, payment trends, brand and sponsorship assets, creative origination, digital marketing solutions, local and global best practices
• Lead development and manage the execution of B2B and B2B2C marketing strategies and plans that differentiate our commercial offerings, communicate value to our customers and lead to successful and measurable outcomes
• Ensure that planned marketing activities align with key Visa priorities and client objectives and have well defined business and marketing KPIs
• Support RfPs and new business wins through marketing thought leadership and ideation
• Optimise the value of Visa’s sponsorship portfolio to deliver against Client objectives
• In collaboration with the Account Executives, engage directly with key Clients to develop strong working relationships ensuring a thorough understanding of their business
• Develop and share co-marketing use cases and best practices, to guide and inspire Clients and the wider Visa organisation
• Where needed, manage and/or brief creative, media, and/or third-party agencies and suppliers to ensure delivery of marketing programs
• Manage budget, forecasts, production and campaign tracking in collaboration with Clients and third-party suppliers
• Recognize latest consumer & industry trends and innovate to develop new marketing strategies
• Develop innovative, new to Visa ways of delivering value to clients

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

What we’re after…

• 4+ yrs of experience working in a client facing position in marketing, ideally within payment industry
• Educated to degree level or equivalent professional experience
• Proven track record in building and maintaining strong client relationships and experience in development of marketing concepts
• Ability to collaborate with and influence multiple stakeholders internally (matrix, global organization) and externally (Clients)
• Strong analytical and problem solving skills, with demonstrated intellectual and analytical rigor
• Excellent project management skills and attention to detail
• Experienced with engaging and presenting with impact to senior decision makers
• Advertising and media agency management skills
• Solid digital marketing experience incl. working with Data and Insights
• Excellent oral and written communication skills
• Ability to identify opportunities as well as challenges independently and proactively drive respective actions with a strong sense of ownership
• Good understanding of Visa and the payments eco-system is a plus
• Fluency in German and English is a must. French and/or Italian is a plus
• A great team member who adds energy, ideas and fun to our team and corporate culture
• Flexibility – role will involve some travel

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

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