Brand Specialist/ Marketing Specialist

Job title: Brand Specialist/ Marketing Specialist

Company: Randstad


Job description: JOB DESCRIPTIONJOB TITLE: Brand Specialist – NutritionDEPARTMENT: ANI, MarketingLOCATION: Office Based – MaidenheadREPORTS TO: Marketing ManagerPAY RATE: £35,000 PAMAIN PURPOSE OF JOBThe Brand Specialist, Pharmaceutical Client ‘s Nutrition Division for the UK, is responsible for supporting the creation and development of effective marketing strategies to maximise profitability , market share and sales, and is fully responsible for delivering assigned initiatives with flawless execution.This role sits within the Nutrition Division and plays a pivotal role within the marketing team working in close collaboration with Sales, Medical, Regulatory and the broader cross-functional team members as part of a High Performing Team.MAIN ACCOUNTABILITIES

• Support the respective brand leads in the execution of the brand strategy and delivering on the tactical plan for the year to meet KPIs.
• Support the delivery of activation initiatives across a broad spectrum of the marketing mix including leading NPI projects as well as the creative development of sales and media assets.
• Support the design, delivery and analysis of the media plan, encompassing both offline and online channels.
• Track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities and ensure the business is delivering upon its growth targets.
• Utilise excellent project management skills to work collaboratively with field sales reps, medical, regulatory, and supply teams to execute initiatives with success, as well as identify further opportunities / defence tactics.

Key Objectives

• Deliver sales targets
• Support brand plan tactical execution, and internal business reviews and reporting on brand performance
• Project manage delivery of marketing initiatives whilst learning and observing all Pharmaceutical Client and Industry standards
• Support management of A&P brand budget
• Complete associated administration in line with Pharmaceutical Client policies and procedures.

Qualifications and Experience

• A degree in marketing
• Excellent organisation, planning and project management ability
• Excellent verbal, written and interpersonal communication skills
• Dynamic, proactive, business and results-focused
• Analytical and data management skills, with ability to make sound commercial decision.
• Creative, resilient and agile individual with a can-do attitude that can respond to changing environments and use their initiative to make things happen.
• Team player capable of motivating and influencing others.
• Excel and PowerPoint skills preferable.

Technical Competencies

• Marketing: Proficient
• Business Analytics: Proficient
• Sales: Proficient
• Field Force Effectiveness: Proficient

Randstad Business Support is acting as an Employment Business in relation to this vacancy.

Expected salary: £35000 per year

Location: Maidenhead, Berkshire

Job date: Thu, 24 Jul 2025 22:08:37 GMT

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