Associate Marketing Manager/ Marketing Manager – Oncology

JOB DESCRIPTION:

Primary Job Function:

• Leading Oncology/Biosimilar therapeutic area with direction and resources by successful launch new products, develop annual marketing plan and co-ordinate their successful implementation and to grow the long-term sales, profit, and market share position.

Core Job Responsibilities:

• Achieve sales, margin and market share annual goals for the assigned products or therapeutic area.
• Align with customer insight driven business for developing behavioral segmentation and improving marketing strategy and sales approach to grow market-share for assigned products.
• Prepare and develop marketing objectives, advertising and promotion and ensure their execution.
• Build communication contents or messages and roll-out through Multi-Channel Engagement (MCE) platform, in alignment with the strategy of assigned products, therapeutic area and the company.
• Create educational contents about disease related topics and promoting the contents, generate traffic on digital platform.
• Evaluate the practicality and potential of new products and market development.
• Analyzes and defines customers and market requirements and trends.
• Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.
• Develop annual sales volume and profit forecasts, pricing, and expense budgets.
• Participate in planning sales promotion and advertising in support of existing products and determine market strategies and sales tactics to achieve product objectives.
• Develop methods of field-testing promotional programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the sales force.
• Develops and maintains the contact with customers, Sales force and channels for understanding their needs.
• Coaching and supervise Product manager or Associate product manager to meet company goals.
• Review complaints and suggestions relating to assigned products.
• Analyze and report market intelligence in a correct and timely manner.

KEY REQUIREMENTS:

Minimum Education:

Degree in Science/Pharmacy/Medical related field or Appropriate tertiary qualification.

Minimum Experience/Training Required:

• At least 4-year experience in marketing role.
• Strong sales track record.
• Sound understanding or qualifications in marketing related principles.
• Good knowledge of computer-based programs including spreadsheets and graphics.
• Comprehensive oncology/biosimilar or orthopedic industry knowledge and key opinion leaders in this area.

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Product Management

DIVISION:

EPD Established Pharma

LOCATION:

Thailand > Bangkok : Q-House Lumpini Building

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 20 % of the Time

MEDICAL SURVEILLANCE:

Yes

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

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